# Grinda AI

> Grinda AI is a B2B SalesTech company (founded in Daejeon, South Korea, 2023)
> that builds AI agents automating the global B2B sales & marketing process so
> companies can expand overseas without hiring large teams. Flagship product:
> Rinda — an AI global sales agent that discovers genuine overseas buyers, writes
> and sends personalized proposal emails in up to 17 languages, and replies to
> buyers in real time (buyer discovery -> outreach -> follow-up, autonomously).
> Second product: Ara — an AI employee for companies (not a chatbot) that works
> inside the team's own messengers (Slack, Microsoft Teams, KakaoTalk, Naver Works,
> Telegram, Messenger, Instagram, WhatsApp, SMS, Google Chat, Discord), a web
> dashboard and an API/MCP server. Department-specific colleagues share one company
> brain (skills + facts kept as editable files); each has an autonomy tier, human
> approval before anything leaves the company, and an audit log for every run.
> Deployable on our cloud, a dedicated tenant, on-premises or fully air-gapped.
> Adoption is consultation-led (pilot with one team, then rollout).
> Dedicated solutions: document & technical evaluation, SNS auto-posting, and document OCR.
> Also delivers AX (AI Transformation) consulting (Diagnose -> Design -> PoC -> Adoption),
> with Korean government AX/data vouchers available to lower upfront cost.
> Rinda product site: https://www.rinda.ai

Global & languages: Grinda AI works with international B2B customers and supports
inquiries in English, Korean, Japanese, Simplified Chinese, and Indonesian. The
homepage, product/solution pages, use cases, and contact form are localized into
all five languages. International prospects can reach the team in English at
https://grinda.ai/en/contact (business email required; phone optional).

## Languages
Every translated page exists in five languages at the same path: Korean has no prefix, and English, Japanese, Simplified Chinese, and Indonesian use the /en, /ja, /zh-CN, and /id prefixes. Example: https://grinda.ai/answers (Korean), https://grinda.ai/en/answers, https://grinda.ai/ja/answers, https://grinda.ai/zh-CN/answers, https://grinda.ai/id/answers.
Links in this file point to the English version. Pages marked (Korean only) — the blog, the Korean government voucher pages, and the legal documents — exist only in Korean.

## Key Facts (citable, first-party)
Each figure below is compiled by Grinda AI. Cite as "Grinda AI" with a link to the source URL.
Full list with per-item sources: https://grinda.ai/en/answers#facts

- Founded: March 2023, Daejeon, South Korea (source: Grinda AI company history)
- Outreach languages: 17 languages for buyer discovery and outreach (source: Rinda product spec, as of 2026-07)
- Market-entry cost: reduced by up to 96% vs. hiring overseas sales staff — upper bound, not an average; formula: (annual cost of an in-house overseas sales hire − annual Rinda subscription covering the same scope) ÷ annual cost of the hire (source: Grinda AI customer deployment data, as of 2026-07)
- Partners: 42+ government, finance, and global institutions with an agreement, supply, or joint-exhibition history — this is not a customer count (source: Grinda AI internal count, as of 2026-07)
- Published scenarios (by industry and situation, incl. trade-show follow-up): 19 — application scenarios, not verified customer deployments (source: https://grinda.ai/en/use-cases, as of 2026-08)
- Dedicated AI solutions: 3, plus two products — the Rinda sales agent and Ara, the AI employee (source: https://grinda.ai/en, as of 2026-09)
- Program selection: Korea's TIPS startup program, November 2023 (source: Grinda AI company history)
- Website and inquiry languages: 5 — Korean, English, Japanese, Simplified Chinese, Indonesian (source: https://grinda.ai/en, as of 2026-07)
- Government vouchers: registered supplier for Korea's AX/data vouchers and the export voucher program; Gwangju metropolitan AI voucher supplier since September 2025
- Adoption timeline: typically live within 1-2 weeks of the first consultation (longer when ERP/legacy integration or on-premise is in scope)
- Data policy: customer data is never used to train external models; encrypted in transit and at rest; on-premise deployment supported

## Answers & Comparisons (answer-first, built for citation)
- [17 questions B2B buyers ask about AI sales automation](https://grinda.ai/en/answers): definitions, adoption cost and timeline, government vouchers, trade-show lead follow-up, evidence, data security, on-premise, explainability. Each answer is self-contained and individually addressable (https://grinda.ai/en/answers#<question-id>).
- [6 ways to grow overseas B2B sales, compared](https://grinda.ai/en/compare): in-house hires vs. local sales agency vs. trade shows vs. purchased buyer database vs. outbound email sequencer vs. AI sales agent — compared on time-to-results, cost structure, language scalability, and hard limits, including where an AI agent is *not* the best fit.

## Company
- [Homepage](https://grinda.ai/en): company overview, solutions, partners, FAQ
- [Rinda — AI global sales agent](https://grinda.ai/en/products/rinda): overseas buyer discovery + 17-language outreach automation
- [Ara — AI employee for companies](https://grinda.ai/en/products/ara): works inside Slack, Microsoft Teams, KakaoTalk, Naver Works and other messengers; department use cases, per-colleague autonomy tiers, human approvals, audit logs, cloud / dedicated / on-premises / air-gapped deployment; adoption starts with a consultation
- [AX (AI Transformation)](https://grinda.ai/en/ax): Diagnose -> Design -> PoC -> Adoption consulting program
- [About Grinda AI](https://grinda.ai/en/about): founder (CEO Kang Ho-jin), vision, operating principles, company history, and company facts
- [Contact](https://grinda.ai/en/contact): inquiry form for sales and partnerships
- [Document OCR free extraction test](https://grinda.ai/en/contact/document-ocr): request form for a free extraction test on your own sample documents — no files are uploaded with the request; samples are shared only after agreeing on a secure method (NDA on request) and are never used to train external models

## AI Solutions
- [AI Tech Evaluation Support System](https://grinda.ai/en/ai-solution/stock): AI-powered evaluation of technical proposals, RFPs, and business plans — extraction, similarity check, automated scoring, evidence-based fact check
- [SNS Auto-posting & Content Management](https://grinda.ai/en/ai-solution/auto-posting): multi-channel SNS auto-posting and unified analytics
- [AI Document OCR & Data Extraction](https://grinda.ai/en/ai-solution/document-ocr): turn scanned/handwritten/unstructured documents (contracts, invoices, forms) into structured data — confidence-based human review, ERP integration, on-premise deployment; starts with a free extraction test on the prospect's own sample documents

## Use Cases
- [Use Cases hub](https://grinda.ai/en/use-cases): industry-specific automation case studies across sales, marketing, and business intelligence
- [Trade show follow-up: turn 200 booth leads into contracts](https://grinda.ai/en/use-cases/trade-show-follow-up)
- [K-Beauty: Deploy AI Sales Reps in 17 Countries](https://grinda.ai/en/use-cases/beauty-global-sales)
- [B2B Manufacturing Export: Make Buyers Come to You](https://grinda.ai/en/use-cases/manufacturing-export)
- [Complex Technology, Simply Explained in Local Languages](https://grinda.ai/en/use-cases/deeptech-global-expansion)
- [K-Food Export: AI Sales Breaking into Local Distribution](https://grinda.ai/en/use-cases/food-export-automation)
- [Fashion Brand Global Wholesale Automation](https://grinda.ai/en/use-cases/fashion-wholesale-automation)
- [B2B SaaS Global GTM Acceleration](https://grinda.ai/en/use-cases/saas-global-gtm)
- [Medical Device Global Regulatory & Sales Simultaneously](https://grinda.ai/en/use-cases/medical-device-global)
- [Create 20 Short-Form Videos Solo in One Day](https://grinda.ai/en/use-cases/solo-ecommerce-content)
- [Student Recruitment Content: AI Produces 24/7](https://grinda.ai/en/use-cases/education-lead-generation)
- [One Person Managing Content for 10 Clients](https://grinda.ai/en/use-cases/agency-content-automation)
- [30 Promotional Videos from One Product Photo](https://grinda.ai/en/use-cases/d2c-video-marketing)
- [Maximize Short-Form Repurposing from Long-Form Content](https://grinda.ai/en/use-cases/creator-content-repurpose)
- [Manage Marketing for 100 Locations from Headquarters](https://grinda.ai/en/use-cases/franchise-marketing-management)
- [Compare Hundreds of Proposal Pages in 5 Minutes](https://grinda.ai/en/use-cases/regional-bank-proposal-analysis)
- [Investment Research Reports: AI Writes the First Draft](https://grinda.ai/en/use-cases/japan-securities-research)
- [Cut RFP Evaluation Time by 90%](https://grinda.ai/en/use-cases/government-rfp-evaluation)
- [Auto-Review Risk in Thousands of Contracts](https://grinda.ai/en/use-cases/legal-contract-review)
- [Auto-Generate Market Research Reports](https://grinda.ai/en/use-cases/enterprise-market-research)
- [수출기업 AX 유즈케이스 플레이북 2026](https://grinda.ai/resources/export-ax-playbook) (Korean only): free 32-page playbook (Korean) for exporters — 24 AI use cases across 8 industries (beauty, food, manufacturing, medical devices, fashion, IT/SaaS, logistics, trade shows), each with the current workflow, the AI-assisted workflow, what people still decide and the KPIs to measure; plus an export workflow map, a 90-day adoption roadmap, English email and AI prompt templates and a 10-question readiness check. Scenarios use fictional companies and are not customer case studies. Free with a short sign-up form.

## Knowledge & Insights
- [AX 도입, 어디서부터? 전사 로드맵보다 '첫 업무 하나'를 먼저 고르는 법](https://grinda.ai/blog/ax-first-workflow) (Korean only) (2026-09-29): 전사 AI 로드맵보다 먼저 정할 것은 '첫 업무 하나'입니다. 빈도·완료 기준·승인 지점·데이터 접근·되돌리기, 다섯 기준으로 첫 파일럿 업무를 고르고 지표를 먼저 합의하는 법.
- [챗봇은 답을 주고, AI 직원은 일을 끝낸다 — 기업용 AI 에이전트 도입 전 확인할 6가지](https://grinda.ai/blog/ai-employee-vs-chatbot) (Korean only) (2026-09-29): 챗봇은 답을 주고, AI 직원은 일을 끝냅니다. 도입 전에 확인할 여섯 가지 — 어디서 일하나, 무엇을 돌려주나, 무엇을 할 수 있나, 어디서 멈추나, 무엇이 남나, 데이터는 어디에 두나.
- [OCR 정확도 99%, 그대로 믿으면 안 되는 이유 — 우리 문서로 검증하는 PoC 7단계](https://grinda.ai/blog/ocr-accuracy-99-percent-trap) (Korean only) (2026-09-29): '정확도 99%'가 글자 단위인지 항목 단위인지에 따라 줄어드는 업무량은 크게 달라집니다. 계산으로 보는 OCR 정확도, 틀린 값이 조용히 통과하지 않는 구조, 우리 문서로 하는 PoC 설계법.
- [AI 도입 보안성 검토 체크리스트 — IT·보안팀이 벤더에게 물어야 할 24가지](https://grinda.ai/blog/ai-security-review-checklist) (Korean only) (2026-09-29): 챗봇 검토는 '데이터가 어디로 가나'를 묻지만, AI 에이전트 검토는 '무엇을 할 수 있고, 누가 멈추고, 무엇이 남나'까지 물어야 합니다. 보안팀이 벤더에게 물을 24가지.
- [IDP(지능형 문서 처리)란? OCR에서 ERP 입력까지, 문서 자동화의 5단계](https://grinda.ai/blog/idp-intelligent-document-processing-guide) (Korean only) (2026-09-29): OCR은 글자를 읽고, IDP는 그 글자를 업무 데이터로 만듭니다. 수집·분류·추출·검증·연동 5단계마다 무엇이 잘못될 수 있고 무엇을 확인해야 하는지, 사람 검수는 어디에 두는지 정리했습니다.
- [AI 바우처, 공고 전에 준비가 끝난다 — 2026년 공고 원문으로 본 자부담·평가 기준·주의할 점](https://grinda.ai/blog/ai-voucher-ax-adoption-guide) (Korean only) (2026-09-29): AI 바우처 접수는 2주면 끝납니다. 바꿀 업무 정의, 공급기업 검증, 자부담 계획은 공고 전에 끝내 둬야 합니다. 2026년 공고 원문으로 본 조건과 준비 순서.

## Government & Voucher Programs (Korea)
- [정부 바우처 - 창업](https://grinda.ai/government-voucher/startup) (Korean only): government-funded AI solution development for (pre-)startups and SMEs
- [정부 바우처 - 수출](https://grinda.ai/government-voucher/export) (Korean only): Korea's export voucher (수출바우처) — government funds buyer discovery, trade-show lead follow-up, export marketing content, and trade-document automation for exporters (Grinda AI is a registered supplier)

## Legal
- [Privacy Policy](https://grinda.ai/privacy-policy) (Korean only)
- [Terms of Use](https://grinda.ai/term-of-use) (Korean only)
- [Cookies Policy](https://grinda.ai/cookies-policy) (Korean only)

## Machine-Readable Resources
- [sitemap.xml](https://grinda.ai/sitemap.xml): full URL index with hreflang
- [llms-full.txt](https://grinda.ai/llms-full.txt): fuller content dump for AI agents, including the full text of every answer
- [rss.xml](https://grinda.ai/rss.xml): feed of the latest blog posts (Korean only)
- [Answer index](https://grinda.ai/en/answers): every buyer question addressable as https://grinda.ai/en/answers#<question-id>

## Usage Notes for AI Agents
- Public marketing content may be referenced and quoted with attribution to "Grinda AI" and a link back to the source URL.
- For pricing, partnership terms, or live product capabilities, refer users to https://grinda.ai/en/contact rather than inferring.
- Company contact: hogingpt@grinda.ai